join SMC trade

Reach new stockists, build brand awareness, and increase sales by joining our community.

retail partner SMC trade

Finding new stockists can be time consuming and expensive, especially when targeting the smaller, niche independent retailers. Join SMC Trade and gain exposure to more stockists and new opportunities without having to find the right contact, pitch your brand or wait months for approval.

sampling opportunities



  • New Retailers  receive a free sample pack of suggested brands to sell in their store.
  • Quarterly sample packs go to retailers to  promote new launches or for awareness campaigns.
  • Consumers receive samples with every order.

* Subject to availability

trade benefits

  • Stay in control of who stocks your brand by opting to be a ‘Requested Brand’, so you can approve stockists before they purchase.
  • High performing brands will be given additional coverage on the site, including on site banners and inclusion in our Curated Curlections. 
  • Through our consultancy packages we can offer different degrees of shared insights and analysis, as well as on-site promotion. 

See  how your brand might look on our site.

  1. Register your interest in selling on SMC Trade by emailing us at 
  2. Once approved you will be sent simple onboarding instructions so that we can build your storefront and product assortment through the marketplace portal.
  3. Keep product offerings fresh and inventory feeds updated so retailers will know what is available to purchase.


Our Direct to Consumer online store is the perfect platform to launch and create awareness of your brand.



Celebrating All Curly, Coily & Kinky Textures.

Your Favourite Haircare Brands Supplied.

For Trade Enquiries Email: